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GM: 3 Strikes and you’re out

October 13, 2011 2 comments

Posted on GM’s blog in response to their ad mocking cycling.  Let’s see if they actually approve the comment:

Strike 1:  My family owned an Oldsmobile Diesel.  Remember those?  Even if you do, I’m sure you wish you didn’t.  NOT GM’s finest hour.

Strike 2:  Saturn – “A different kind of car company”.  Lots of hype but ultimately a lackluster car – I wish I had purchased a Honda or a Subaru.

Strike 3:  Showing that you still don’t get it.

Nothing short of a sustained and genuine “share the road” campaign poking fun at your clueless and insensitive ads could possibly salvage your company’s reputation in my mind.  I’ll own cars for 2 or 3 more decades but not one of yours.

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Categories: Bicycling, Car Culture Tags:
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